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Clay

Clay is an AI tool that allows users to scale their creative outbound ideas by combining the power of 50+ data providers, real-time scraping, and AI.

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Launched on

Oct 20, 2025

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About Clay

Clay is an AI tool that allows users to scale their creative outbound ideas by combining the power of 50+ data providers, real-time scraping, and AI. With Clay, users can send personalized campaigns that are tailored to individual recipients, increasing the chances of booking more meetings.Clay offers a range of features and functionalities to support effective outbound campaigns. Users can access a vast network of data providers to gather relevant information on leads, such as job listings, tech stack details, and latest news. Clay also allows users to identify specific characteristics of companies, such as remote-first policies or SOC II compliance, and search for keywords on their websites.The tool provides access to an extensive database of contacts, enabling users to find emails and phone numbers from various sources, including LinkedIn profiles, Twitter profiles, and local business listings. Clay integrates with popular CRM platforms, allowing users to supercharge their CRM capabilities with automated prospecting.Users can also leverage AI capabilities within Clay to generate personalized emails, write messages, and automate company research. The tool offers features for enriching leads, finding job changes, and scoring leads based on keywords and other criteria.Clay has been trusted by over 50,000 leading teams and offers a 14-day pro trial for users to experience its capabilities firsthand. With its versatility and range of functionalities, Clay empowers users to optimize their outbound campaigns and streamline their lead generation processes.

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